What is Home Staging?
Home Staging is having your home professionally prepared to sell so that it becomes more attractive to potential buyers, sells quickly and for more money. Staging is a nominal investment compared to the average initial price reduction. Home Staging is for you if your property is for sale.
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VACANT HOMES PREVIOUSLY ON THE MARKET
Unstaged/Not Sold Staged, Listed SOLD
SOLD
2007 Study 131 DOM 42 DOM 68% Less time on market
01-07 to 12-07
2008 Study 190 DOM 28 DOM 85% Less time on market
1-08 to 12-08
In 2007 vacant homes in our study that were previously on the market on average of 131 Days as un-staged properties had not sold. Those same homes were then taken off the market and staged and re-listed. Those properties on average sold after 42 days on market after they were staged, which is 68% less time on the market.
In 2008 vacant homes in our study that were previously on the market an average of 190 days as un-staged properties, had not sold. Those same homes were taken off the market and staged and re-listed. Those properties on average sold after 28 days on market after they were staged, which is 85% less time on the market.
Staging is still working in a down market. 2008 was statistically a worse market than 2007 and staging proved to sell properties at a significantly higher rate than non-staged properties.
OCCUPIED HOMES PREVIOUSLY ON THE MARKET
Unstaged/Not Sold Staged, Listed SOLD
SOLD
2007 Study 106 DOM 44 DOM 58% Less time on market
01-07 to 12-07
2008 Study 57 DOM 6 DOM 89% Less time on market
1-08 to 12-08
In 2007 occupied homes in our study that were previously on the market on average of 106 Days as un-staged properties had not sold. Those same homes were then taken off the market and staged and re-listed. Those properties on average sold after 44 days on market after they were staged, which is 46.6% less time on market.
In 2008 occupied homes in our study that were previously on the market an average of 57 days as un-staged properties, had not sold. Those same homes were taken off the market and staged and re-listed. Those properties on average sold after 6 days on market after they were staged,which is 89% less time on market.
Staging is still working in a down market. 2008 was statistically a worse market than 2007 and staging proved to sell properties at a significantly higher rate than non-staged properties.
STAGED FIRST, LISTED AND SOLD
Occupied Homes NOT Vacant Homes NOT
Previously on the Market Previously on the Market
2007 Study 39 DOM 44 DOM
01-07 to 12-07
2008 Study 24 DOM 33 DOM
1-08 to 12-08
In 2007 occupied homes in our study that were never on the market previously were staged, listed and sold on average in 39 days.
In 2008 occupied homes in our study that were never on the market previously were staged, listed and sold on average in 24 days.
In 2007 vacant homes in our study that were never on the market previously were staged, listed and sold on average in 44 days.
In 2008 vacant homes in our study that were never on the market previously were staged, listed and sold on average in 33 days.
How do your un-staged listings compare?
Staging Still Works, Even in the Down Market of 2007-2008
Here are some Recent Staging Statistics Released by the Real Estate Staging Association:
Real Estate Staging Statistics Report By RESA - Released February 2009
HOME STAGING WORKS!
HOME STAGING WORKS!
